Testimonials
Motivational Speakers Are Not Enough . . .
Call: 1-866-243-8062
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"Help[s] lawyers everywhere practice more
effectively and successfully." "The definitive word on the subject." “Barry Maher is widely considered the nation’s leading independent
authority on Yellow Pages advertising” "Discover effective design, layout and copy writing
techniques . . . Learn how to design an ad that will get YOUR business the call,
even when surrounded by others ads selling the same product or service." "On
behalf of the Directors of the Association and every member and guest . . .
please accept our appreciation and congratulations for a superb presentation as
[our] featured speaker. We heard nothing but complimentary words about your
[keynote]." "Businesses may be spending 25% of their gross [in
the Yellow Pages] and be spread too thin, or they may be overspending at 1%. To
make key decisions to best business advantage, an independent and authoritative perspective is crucial. Barry Maher, offers [just that]." "This is the best information there is and should
answer your questions as well as save you lots of time and money." "Barry Maher's information has helped me make my
business the largest of its kind in the country . . . [Last year my Yellow
Pages ads generated] an average profit of $380 per customer. That's over
$133,000 in profit that I can directly attribute to using the Yellow Pages
properly. Barry Maher's books and ideas are a must have for any business
owner." "Maher takes the mystery out of Yellow Pages
Advertising. He tells you how to make it work and what to do when it
doesn't. A great new resource for small businessmen." "The nation's foremost authority on Yellow Pages
advertising." "The inside scoop on how to make your Yellow Pages
advertising dollars pay off . . . Find out what the sales rep won't tell you.
Design an ad that really pulls." "You'll learn how to design an effective ad, keep
score on your ad and deal with the sales people when they goof." "Invaluable insights." "THIS GUY IS FOR REAL! Anyone [who] listen
to his ideas WILL GAIN!" "[Maher] has helped thousand of businesses turn their
Yellow Pages into gold . . . a complete, step by step program for
developing Yellow Pages ads that get the call." "A comprehensive approach to planning and
implementing a successful Yellow Pages advertising program." "Guides [business] on how to get the best
return from their Yellow Pages advertising . . . improve response, enhance
profits." "Provides the stimulus to get your advertising in
gear." "Last year, American businesses spent $8 billion
dollars of Yellow Pages advertising. For many small businesses, it
was their only form of advertising. Yet many small business owners
are unsure about how to get the most out of their Yellow Pages advertising. To
help them, Barry Maher . . . [offers] a practical guide to Yellow
Pages advertising . . . [providing] insights and advice for small business
owner." "[Packed] with cost cutting tips . . . a super
resource. [From the author of] the bible of Yellow Pages
advertising" "An informative overview of the entire process,
including evaluating and selecting the right Yellow Pages book, choosing the
right ad size, determining how many ads to run, creating the ad likely to
generate the most calls,, and dealing effectively with the phone company and
sales reps. He also offers guidance on tracking ads." "A very valuable resource as I communicate with
members of the American Rental Association on ways they can use the yellow pages
most effectively." "Practical advice on the complete process, from
deciding whether to advertise at all to turning callers into customers . . . The
advice is detailed and . . . should help improve the reader's directory-buying
decisions." "Anyone who has dealt with the Yellow Pages people
would welcome the [information]. Wise ad people have said placing a substantial
schedule in several phone books is only slightly more complicated than dealing
with the U.S. Army. “The best yellow pages investment I’ve ever
made, making every cent I’m spending on phone directory advertising the most
effective it can possibly be. Eliminating every bit of waste. I fully
intend to recommend it to all my associates. And none of my
competition.” “Many useful tips . . . I am looking forward to getting
more clients from yellow pages advertising and, at the same time, saving a great
deal of money." "[Maher's book on Yellow Pages] is a "must read"
for every entrepreneur and small business." "Tremendous insight into Yellow Pages
advertising." "An invaluable resource on getting the most bang per
buck in advertising . . . [Maher] clears the way through the jungle of options
and clearly delineates what is as well as what isn't effective. I
recommend it wholeheartedly." "A complete guide to creating a results-oriented
program for advertising in the Yellow Pages. It's got everything from
how to write an effective ad to where, when, and even when not to
advertise." "Cash in on Yellow Pages advertising
with [Barry Maher]."
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